Pastry4U

Food & Beverage Manufacturing, Minority-owned business, Startup Business, Woman-owned business

Microlender:

Wisconsin Womens Business Initiative Corporation

Impact:

Business startup capital for equipment and expenses.

Location:

Kenosha, WI

Loan Amount:

n/a

In 2003, Harriett Wilson retired from her long career in pharmaceuticals and began to pursue her passion, baking. She ran with her desire to be a professional baker by pursuing her Baking Production Certificate. But Harriett wanted to train where the greats hone their culinary talents and where pastries reign supreme: France. So in 2011, Harriett moved abroad to receive specialty training at Gastronomicom, an International Culinary Academy, in Cap d’Agede, France.

Upon returning to the states, Harriett quickly realized although she now had the pastry skills to establish her own business, she still wasn’t sure where to start. Harriett turned to WWBIC for support. She enrolled in business planning classes to build the foundation of her business, and with newfound confidence and a SBA Microloan from WWBIC, opened Pastry4u in 2017.

Pastry4U offers specialty bakery and catering services in Racine. Harriett quickly expanded the business, teaching private hands-on baking classes for individuals and small groups, accomplishing one of her own personal goals. Looking toward the future, Harriett hopes to remain a resource for other bakers and fellow dreamers.

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